Griffin Technology Biography
Griffin Technology is a privately held U.S. company founded in Nashville, Tennessee in 1992 by Paul Griffin. The company designs and manufactures computer peripherals, consumer electronics, and accessories, the first products being primarily video adapters, in particular those to enable the connection of DB-15 based Macintosh computers to the more popular VGA based monitors of the time. June 1998 marked Griffin's entry into USB based computer peripherals with the introduction of the iMate, a device that allowed the use of Apple Desktop Bus (ADB) based devices with the newer, and increasingly more common, Universal Serial Bus (USB). Griffin introduced additional USB devices, such as iMic and PowerMate, over the next two years, and continued to enjoy moderate growth during this period.
Griffin was one of the fof iPod. One year later, at MacWorld San Francisco 2003, Griffin introduced iTrip. iTrip is an FM transmitter that allows iPod owners to transmit audio from an iPod to a nearby FM receiver.
The company experienced rapid growth fueled by the success of its iPod accessories, especially the iTrip. As evidence, the number of people employed by Griffin Technology increased four-fold between 2003 and 2007. This growth allowed the company to take on more ambitious projects such as the Evolve wireless speaker system, and to diversify the product line to include accessories for iPod competitors such as Microsoft's Zune, and SanDisk's Sansa.iTrip
iMic
PowerMate
Survivor Cases
Survivor cases
In 2011, Griffin Technology released a MilSpec iPhone/iPod/iPad case series named Survivor [1]. The Mil-STD810 claims were verified by an independent third party lab (NTS National Technical Systems). As part of the marketing campaign for Survivor, Griffin released a series of YouTube videos in a lighthearted "reality show" style. The videos showed Griffin Certifications Director, Michael O'Connor performing various real world experiments (throwing the phone through drywall, off a 150-foot bridge, dragged behind a motorcycle, etc.) with the iPhone in a Survivor case. In 2012 they hired celebrity endorser Andrew Blake to endorse their survivor cases.
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
Griffin Technology
No comments:
Post a Comment